Being unafraid to propose new and different ideas or call out company faults. Tactfully challenging the status quo.
A lot of solutions to a company’s faults (more specifically customer grievances) sit with aggrieved employees who choose rather to convene and complain to each other about how the company should be *insert idea here*.
Train yourself on how to pitch, how to be assertive, and how to overcome fear. Usually it comes from the anxiety that the idea will be rejected or dismissed as a stupid one. I mean, with all those great minds up there, surely somebody has already proposed something as obvious as this, they tried it and it failed, right? No, Sipho, probably not. Try.